Web Marketing Strategy

SEO has become more complex, requiring a marketing strategy.

Our strategy starts with our consultation with you.

Then, we will develop a blueprint for success to:

Keyword Research

Keyword research starts with analyzing the keywords people type into a search engine.

This research is one of the most important and high return on investment activities in search engine marketing.

We use keyword research to rank you on the first page of Google, determine domain names, and target the right kind of visitors to your website.

Ongoing keyword research is a necessary component of a successful website. It involves finding new keywords to target for each new page and article posted on your website.

Competitive Analysis

We do an analysis on your competition to determine their strengths and weaknesses and to understand how your website can compete with your top competitors.

Search Engine Optimization

We use ethical search engine optimization techniques to make your website more visible to search engines.

Copywriting/Content

We can either write your pages or take the content you develop and optimize it for visitors and search engines.

Link Building

Building links from an incoming website to yours and from yours to an incoming website are essential to increase your website's authority on the Internet and get more traffic. We use an effective strategy to building.

Social Networking

We can set up social networking pages, like Facebook, integrate social networking buttons into your website site, and provide you with a strategy for success.

Email Marketing

Email marketing is an effective way to get a ready-made audience. We can help you set up email marketing and provide you with a successful strategy.

Blog Development

We can help define an effective plan for using your blog. Also, we can tie your social networking to your blog, saving you time and effort from having to post items in multiple places.

Pay-per-click Advertising

We can use pay-per-click advertising to drive traffic to your website.

Web Analytics

Using Web analytics, we can track important statistics to see how your website is performing.

Web Design & Development

To be effective, Web design and development must contain search engine marketing techniques.

Test Marketing

Just as direct marketing can test various whether one message is more effective than another, we can use various tools to test various messages on the website to see which ones are more effective.